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‘Swedish Radio has taken a clear stance not to use synthetic voices in our content.

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John Spurlock

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‘Swedish Radio has taken a clear stance not to use synthetic voices in our content. When you hear a voice on our channels, you should know that there is a real person behind the words. That someone bears editorial responsibility, understands context, and can be held accountable by our most important commissioner: you.’

Radio and AI: The human voice is our most important currency - Public Media Alliance

On WRD, Swedish Radio highlights the importance of human voices in their work and remind that if AI can be used as a tool, it is not a voice.

Public Media Alliance (www.publicmediaalliance.org)
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